A couple of weeks ago Phillip Lim announced the launch of his on-line boutique and a new website. The E-commerce site has some unique features like ‘3.1 World’ which gives guests a look inside Phillip’s World, and ‘The Wall’ that houses the brand’s extensive archive of imagery and video content. In an effort to replicate the in-store experience shoppers are invited to enjoy the ‘Dressing Room’ where they can create and style looks using their favorite pieces. Now, the best part! To celebrate the launch shoppers can enter a sweepstakes on the site for a chance to win a $3000 shopping spree. And they are offering a 20% discount to the readers of Tales of Endearment when they place their first order using this code: N32R5WQ67T6, for 1 week starting today at noon. Enjoy and do please share your purchases! x